While developing a Facebook page for your new firm, you must ensure that you cover all fundamentals.
· Use excellent visuals because a good photograph can attract innumerable likes. The visuals should indicate that your business is reliable and strong.
· Add a graphic on the home page to get more 'likes'.
· Review your competitors' websites to find out what they have done on their pages, and then add the good elements to your page.
· Provide an option on your page for visitors to send invitations to their friends immediately to like your profile.
· If your company plans to sell products online, add a convenient option for customers to connect and make purchases conveniently.
· To increase traffic to your site and to reflect authenticity, connect your Facebook page to your business website through a link.
Once your product or service is ready for sale and your graphic design company have created a logo design for you, your web design company has finished your website and your company's Facebook page has been created, the next step is to find customers. If you already have a personal Facebook account, you would already have a good number of friends and family connected with you as Facebook friends.
Don't hesitate to ask them to visit your page, like it and invite their friends to endorse it too. Ask them to try your new product. This strategy has excellent prospects because these people already trust you. They are your friends and will provide the much needed support and the initial number of fans. If they like what you offer, your new business profile will reach their friends and the social networking process will take off.
When your set of connections has been established, work on building your new identity positively with knowledgeable insights and attractive offers. Don't ever attack your fans with continuous salesmanship practices.
Add well-written content and articles with pertinent information about your products and industry. Your fans will then identify you as a resourceful person who has expert knowledge about his industry.
Interact with your clients regularly by responding to their comments, through offers of discounts or by sharing insights about your industry. You could also initiate discussions about interesting issues or opinions relevant to your product range. If your conversations generate interest, your fans will spread word about your business acumen to their connections.
Good planning and efficient implementation of your Facebook plan will offer you the possibility to interact with unlimited numbers of prospective customers and offer them important insights about your professional character and principles. Make sure that you create a Facebook page for your new business before the launch.